Behavioural Modelling Research

Decode Human Behaviour. Design Change that Works.

Become a Certified Professional Neuro-Behavioural Modeller
and master the world’s most precise methodology for creating breakthrough insights in
behavioural change, performance, learning, and transformation.

Be a Leader of Behavioural Breakthroughs in your Field

At Behavioural Modelling Research (BMR), we empower thought leaders, behavioural specialists, and professional change agents to extract the deep structure of high-performing behaviours—and turn them into transformational models, methods, tools, profiles, and solutions that create real change.

Whether you're decoding peak performance, designing behavioural change methods, or developing unique intellectual property, BMR gives you the skills and methods to go beyond surface-level content and identify critical behavioural breakthrough points with precision.

Does what you do depend upon understanding, influencing, and shaping human behaviour?

Are you a:
✔️ Thought Leader developing new and original models and methodologies for change
✔️ Performance Enhancement Coach wanting to take your clients to new levels of performance
✔️ Consultant or Behavioural Strategist creating proprietary change models and methods
✔️ Customer Experience (CX) or UX-UI designer shaping user or customer behaviours
✔️ Human Centred Design or Market Researcher seeking deeper insights into human behaviours
✔️ HRD and L&D professional designing high-impact learning experiences
✔️ Trainer, Facilitator, or Instructional Designer wanting to achieve consistency with transformational learning and change

If your work involves helping others perform, learn, decide, or change behaviour, BMR offers the methodology, tools and practical models to take your impact to a whole new level.

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What is Neuro-Behavioural Modelling (NBM)?

Neuro-Behavioural Modelling is a behavioural research methodology that reveals the behavioural patterns behind real-world expertise, high performance, transformational learning, and behavioural change.

Building and expanding upon previous generations of behavioural modelling methods, Neuro-Behavioural Modelling (NBM) was developed by Marvin Oka for transformational change agents. NBM integrates neuroscience, neuro-psychology, and behavioural sciences with behavioural modelling to:

Identify high-leverage patterns of thought and behaviour
Extract the implicit knowledge behind behavioural expertise
Identify the critical distinctions that make a difference
Codify them into transferrable models
Transform those insights into usable, repeatable models for change
And apply them for real-world behavioural change

Unlike surface-level analysis or generic frameworks, NBM uncovers the critical distinctions that make a difference. It’s a practical, applied methodology for generating behavioural models that work—in business, learning, change, or performance.

Why Learn Neuro-Behavioural Modelling?

Because making a real difference doesn’t come from surface-level content and methods.

Whether you’re a thought leader promoting change, a coach guiding transformation, a designer shaping user or customer experience and behaviour, a behavioural researcher uncovering insights, or a learning facilitator designing developmental pathways—you know that human behaviour is complex and behavioural change is not simple and straightforward.

Let's be honest, most of the content and methods marketed out there are often too generic, superficial, and simplistic. Although they can be commercially popular, they produce minimal change in contexts involving complex behavioural dynamics.

Shallow content and methods describe what people should do in terms of action steps, but not the underlying unconscious competencies of how to do those behaviours or steps when needed.

Neuro-Behavioural Modelling (NBM) gives you a methodology and tools to:

Identify the critical neuro-behavioural distinctions that make real change possible
Map and model expert-level thinking and behaviour
Codify neuro-behavioural insights into transferrable, high-leverage, skill-based models
Design interventions, programs, or strategies based on what actually works—not generalisations

This is not a set of hacks, tips, or prescriptive formulas. It’s a complete methodology for understanding and mapping processes for change at the behavioural level.

If you’ve ever sensed that something essential was missing about facilitating change or enabling behavioural breakthroughs, then Neuro-Behavioural Modelling will help you fill that gap and lead your field.

Your Neuro-Behavioural Modelling Learning Pathway

A structured developmental journey from beginner to
Certified Professional Neuro-Behavioural Modeller

Whether you’re new to Neuro-Behavioural Modelling or ready to apply it professionally, our three-level learning pathway gives you the tools, structure, and developmental progression to master this powerful methodology.

This is not a collection of workshops—it’s a comprehensive developmental path designed to grow your capacity step-by-step, with increasing levels of sophistication, precision, and application.

🔹 Level 1: Introduction to Neuro-Behavioural Modelling

Learn the essentials of how to model behaviours you want to develop.
This entry-level program is designed for anyone new to Neuro-Behavioural Modelling.
You’ll learn the fundamental principles of modelling and begin applying them immediately by modelling a specific behaviour you want to be able to do.

Through structured frameworks and guided practice, you’ll:

Learn how to model from role models
Identify key behavioural distinctions
Translate those insights into actions you can replicate

This program lays the groundwork for the entire modelling journey by giving you the core skills to map and apply patterns of behaviour that matter.

👉 Ideal for individuals in coaching, facilitation, training, design, or personal growth.

🔹 Level 2: Neuro-Behavioural Modelling Foundations

Go deeper: model complex behaviours with greater structure and precision.
This intermediate program builds on your foundational skills and teaches you how to model complete competencies from expert role models.

You’ll gain access to more advanced frameworks and modelling distinctions, enabling you to:

Conduct a deeper modelling process with structure and discipline
Capture the patterns behind real expertise
Understand not just what someone does—but how and why it works

This level is essential preparation for applying Neuro-Behavioural Modelling professionally. It gives you the competence to model high-value skills in detail and lays the foundation for modelling in more complex, real-world contexts.

👉 Perfect for coaches, facilitators, learning designers, and researchers building original content or change models.

🔹 Level 3: Professional Neuro-Behavioural Modeller Certification

The industry’s only certification for professional Neuro-Behavioural Modelling.
This year-long, advanced program is for those who want to apply Neuro-Behavioural Modelling in professional or commercial settings—whether to deliver consulting services, lead behavioural research, or develop proprietary intellectual property.

As a participant, you’ll:

Learn to model complex, multi-layered competencies
Conduct full-scale modelling projects in real contexts
Gain rigorous feedback and coaching on your modelling practice
Design and document your own original behavioural models

Graduates earn the designation of Certified Professional Neuro-Behavioural Modeller, demonstrating their capacity to conduct and apply behavioural modelling at a professional standard.

👉 Designed for experienced change agents, consultants, behavioural researchers, L&D strategists, and thought leaders creating their own IP.

2025-2026 NBM Training Programs Launching Soon

A Pathway Designed for Mastery

Be the First to Know When Enrolments Open

Our full suite of Neuro-Behavioural Modelling training programs is launching soon.

These are the only programs in the world that teach Marvin Oka’s Neuro-Behavioural Modelling methodology in a structured, professionally applicable way.

✔️ Get early access to program dates and details before public release
✔️ Be the first to know when enrolments open (spaces are limited and fill quickly)
✔️ Receive priority invitations to live information sessions and Q&A briefings
✔️ Get exclusive behind-the-scenes content on the methodology and its applications

Whether you're just getting started or ready to go all the way to professional certification, this is your opportunity to take your behavioural change expertise to a new level.

Subscribe to the Neuro-Modeller's Edge

BMR's free monthly newsletter

A field-sourced, insight-rich newsletter for professionals who specialise in human behaviour and breakthroughs in human performance, transformative learning, and deep change.

Every month you'll get:

Cutting-edge behavioural insights
Fresh thinking from the world of Neuro-Behavioural Modelling
Frameworks, mental models, and mini case studies
Access to unreleased research, trainings, and field experiments

No filler content, only curated information with depth, clarity, and inspiration for behavioural change agents.

Subscribe today.

Join us in our 2025-2026 programs starting soon.

Register your interest today.

Let BMR be your resource to developing breakthrough insights and intellectual property (IP) grounded in the cutting-edge methodology of Neuro-Behavioural Modelling — developed for working professionals by Marvin Oka.